Digital Marketing & Web Blog

By Jennifer C Campos

My blog is made of posts that provide digital marketing and web insights and information based on my experience or inspired by conversations.

 

Web Development

UX

eCommerce UX Fundamentals: The Must Haves

eCommerce UX Fundamentals: The Must Haves

The COVID-19 pandemic has amplified the need for websites and eCommerce. As a result, online shopping has become more of a demand and business owners can’t ignore it. It is time to get onboard with an eCommerce website. Now, when it comes to eCommerce design and...

Digital Marketing

How to Use Marketing Personas to Empathize with Your Audience

How to Use Marketing Personas to Empathize with Your Audience

The purpose of creating a marketing persons is to appeal to the right people who will most likely be interested in your product or services. Most people make the mistake of trying to appeal to “everyone” by making their target audience too broad, which actually puts...

SEO

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